About JD

EXPERIENTIAL MARKETER

AWARD WINNING EXECUTIVE PRODUCER

ENTREPRENEUR

I am a collaborative, forward thinking leader with experience bringing brand strategy & product initiatives to life through live events and experiential campaign activations.

With a strong vision for innovative - cultural - 360 degree event concepts, I’ve successfully bridged the gap between brand/business strategy and execution.

Over the last decade, I’ve led challenging large scale experiential marketing campaigns across physical and digital platforms, bringing a diverse background in creative production proving there are no boundaries to big ideas.

In addition to my creative expertise, I have a deep understanding of the consumer landscape with a specific eye on culture and influential moments. Through my work with American Express, TikTok, Twitter, and Samsung, I have extensive knowledge within major B2B tentpoles and industry events including CES, AdWeek, SXSW, and Newfronts.

Working in house for leading brands like TikTok and BuzzFeed as well as within the agency landscape from boutique to worldwide companies, I understand the inner workings of both sides ensuring efficient, collaborative and impactful working environments to deliver exceptional work.

I am passionate about building experiences and find motivation in concepting creative ideas, bringing those ideas to life and identifying opportunities to utilize those ideas to drive business and projects forward.

I value a business culture that allows people to become the best version of themselves regardless of their level and have grown teams of creatives, producers, designers, project managers to support projects with scaled objectives